The Importance and Benefits of Listing in a Directory
Listing in a local business directory is very important. It is more important for Export-oriented firms and also whole sellers. The more directory you participate the more opportunity you will get. Business directories are offline or online, whereas online directories are more popular than offline.
There are some benefits:
a) Increased visibility: People always like to search where more business is displayed. It is more time-consuming when someone searches one by one a website. For indexing businesses by category and geography Directory services is more popular.
b) Target Advertising: People use a directory for a specific purpose. About 80% of customers use directories while researching a product or company. This fact is established by a study done by Burke.
c) Increase Profitability: Listing a product in online directories will increase profits by at least 20%. The more your product or company will appear in directories the more your business will grow.
d) Export Market: Online directories is more helpful for the exporter. Customers from around the world looking for expected products. It is easier when some other products are displayed on the same page.
e) Details about Company or Products: In Online Directories all company or Product details is displayed. Contact lists and Maps are also displayed.
Market Bangladesh is one of the most important Business directories in Bangladesh. Anyone can add and list the company free and Premium listing is also available. The Importance and Benefits of Listing in a Directory
